2020 Editorial Calendar and Advertising Deadlines
JAN/FEB – Products/Services & Industry Outlook
Ad Space Deadline: 12/11/19
Ad Material Deadline: 12/18/19
Newsline kicks off 2020 focusing on the new and innovative products and services available to companies of all sizes and lending specialties in the equipment finance industry. This issue also features our annual NEFA Member Executive Outlook.
MARCH/APRIL – Conference Issue - National Equipment Finance Summit
Ad Space Deadline: 2/12/20
Ad Material Deadline: 2/19/20
The annual spring conference issue will present articles covering the challenges of competing in our rapidly changing industry – featuring the perspectives of leading lessors, lenders, funding sources and brokers in two separate roundtables. Specialty lenders and regulatory policy changes will also be covered.
BONUS DISTRIBUTION: 2020 NEFA Equipment Finance Summit
MAY/JUNE – Equipment Finance Sector Overviews
Ad Space Deadline: 4/15/20
Ad Material Deadline: 4/22/20
Newsline turns to NEFA members to provide readers an up-to-date view of four asset classes focused upon by NEFA’s lessor, funding source and broker members – providing insights into market conditions and lessee/borrower expectations for financing equipment in each asset class.
JULY/AUG – Sales & Marketing/Operations
Ad Space Deadline: 6/10/20
SEPT/OCT – Conference Issue – Funding Symposium
Ad Material Deadline: 6/17/20
Newsline explores how and why an effective business strategy must include the close coordination of sales, marketing and operations departments. Insights from managers in each of these functions will be presented in this issue along with a special section on best practices in business development.
Ad Space Deadline: 8/26/20
BONUS DISTRIBUTION: 2019 NEFA Funding Symposium
Ad Material Deadline: 9/2/20
The annual fall conference issue presents Newsline’s sixth annual NEFA Member Marketplace Survey – providing the results of a nationwide survey of NEFA membership. This issue will include a special section spotlighting Millennials in NEFA. Newsline will also present an economic outlook as well as profiles of new NEFA members.
NOV/DEC – Risk Management
Ad Space Deadline: 10/28/20
Ad Material Deadline: 11/4/20
To wrap up 2020, Newsline focuses on how equipment finance companies are working to effectively manage enterprise risk – focusing on specific areas of risk management including asset management, credit underwriting, portfolio management.